San Francisco State University School of Design
Role
Brand Designer
Scope
Visual identity, typography, color, layout system, brand guidelines, and applications
Overview
Redesigned the brand identity system for San Francisco State University’s School of Design, creating a more cohesive visual language for academic, public-facing, and internal communications. The system used typography, color, layout, and graphic elements to reflect the school’s diverse faculty, students, and interdisciplinary design culture.